Lennart Harendza is Chief Revenue Officer and Managing Director of Seven.One Media, the sales house of the ProSiebenSat.1 Group. In this role, he is responsible for the company's sales strategy and commercial activities. Drawing on his extensive experience on both the agency and media sales side, along with his deep understanding of sales, marketing, and the ongoing transformation of the media industry, he provides key strategic input to the management team.
Prior to this, Lennart served as CEO of the media buying alliance Magna Global Mediaplus (MGMP), where he represented the two leading agency networks IPG Mediabrands Germany and the Mediaplus Group – Europe's largest independently owned media agency and part of the Serviceplan Group.
In addition to his management role, Harendza holds a teaching position in media economics at the Hochschule für Fernsehen und Film München (University of Television and Film Munich), where he himself completed his diploma.